Better Minds

The aim of this four-part series was to create awareness and encourage members to use the Medibank mental health phone support line.

The key element to making this a successful campaign was connection and authenticity. By speaking to real support staff, we pinpointed the barriers that stopped people from reaching out for mental health support. By using a simple in-studio interview style, we created a series that demystifies the mental health phone support service and lets the viewer know that no problem is too small to ask for help.


Mark Welker

Raylene O'Hare

Alice Stephens

1st AC: Agatha Lee
Gaffer: Hannah Palmer
Sound: Lynne Butler
H&MU: Margo Orsatti
Colourist: Ted Deacey
Photographer: Kit Haselden